History

Take a trip through Holland’s history.

Find out how our founder, Bill Holland, grew his business into a business that has lasted for 80 years.

View our history in our photo album.

1937 –

Bill Holland begins the William F. Holland Company, moving into the Glenn Building in downtown Cincinnati.

Bill is a charter member of the National Federation of Advertising Agencies – NFAA.

 

 

 

1941 –

Sweet success prompts a move to The Sinton Hotel at 11 East Fourth Street, now the National City Towers.

Holland was the only ad agency in Cincinnati that had their own recording studio.

 

 

 

 

 

1949 –
Bill opens The Sinton Hotel Studios, and originates 140 radio shows. The most widely known was the “The Firefighters,” America’s first fire safety show for children. The show was later produced for Holland by NBC in New York City beginning in 1949, and was sponsored in Cincinnati by The Fisher Bread Company. This show was syndicated in 225 markets in the United States and Canada from 1949 – 1951, and was eventually cancelled due to the introduction of television.

 

 

1949 –

Bill Holland and his son Earl, move their offices to 2530 Auburn Avenue in Mt. Auburn. This is currently the site of University Plaza Shopping Center.

 

 

 

1951 –
Dr. Pollack’s Amateur Hour- one of the first local programs to air on WKRC-TV.
L to R: Darryl Parks WKRC-TV, Dr. Sam Pollack, DDS and Bill Holland, William F. Holland Company.

 

 

1960 –

Earl Holland buys William F. Holland Company.

 

 

 

 

 

1961 –
Holland moves to the Burnet View Building, 252 Ludlow Avenue, across from Burnet Woods.

 

 

 

1963 –

Marlene Berning joins William F. Holland Company as copywriter.

 

 

 

 

 

 

1965 –

Ruth Holland joins William F. Holland Company as office manager.

 

 

 

 

 

1975 –

Mark Holland joins William F. Holland Company as account executive.

 

 

 

 

 

 

1979 –

Bryan Holland joins William F. Holland Company as account executive.

 

 

 

 

 

1982 –

William F. Holland Company becomes Holland Advertising.

Agency billings top $1 million.

 

1986 –
Holland Advertising billings top $4 million.

 

1986 –
Earl & Ruth Holland retire, sons Mark & Bryan purchase agency.
Third generation reins.

 

1987 –
Holland Advertising celebrates 50 years as a third-generation advertising agency.

 

1991 –
Holland celebrates their vendors with the first annual St. Patrick’s Day Party.

 

2001 –

Holland merges with MacConnell Marketing Communications and moves to 700 Walnut Street, Suite 300, across from the Aronoff Center in downtown Cincinnati.

Holland changes name to
Holland Communications.

 

 

2001 –

Holland Communications is nominated by UC College of Business’ Goering Center for Family Business for Tri-State Family Business of the Year.

 

 

 

 

2002 –

As Cincinnati’s oldest family operated advertising agency, Holland accepts Key to the City of Cincinnati from Mayor Tom Luken.

 

 

 

 

2003 –

Holland accepts Outstanding Community Service Award at Greater Cincinnati Chamber of Commerce Luncheon.

 

 

 

 

2004 –
Holland is #14 on the Business Courier’s list of Top Tri-State Advertising Agencies.

 

2006 –
Holland’s revenues reach $12 million.

 

2008 –
Holland named third oldest family advertising agency in the nation, according to American Advertising Agency Association and Red Book.

 

2009 –
Holland Advertising changes name to holland advertising: interactive, to reflect the digital strategy of the agency.

 

2010 –
Holland embraces collaborative office environment and relocates agency to new offices at 700 Walnut Street into Suite 205.

 

2011 –
Holland celebrates 20th Annual Vendors St. Patrick’s Day Party.

 

2012 –

Holland celebrates 75th Anniversary.

Holland Advertising : Interactive is listed in the top 25 of the Business Courier 2012 Book of Lists in the category of “Largest Tri-State Advertising Agencies, Media Buyers and PR Firms”.

2013 –

Spring – Holland Advertising : Interactive is featured in Lead Cincinnati – Spring 2013 with the article titled “’Booting’ Bill with Six Words”, by Katie Southerland.

May 22 – Earl L. Holland is posthumously awarded the American Advertising Federation Cincinnati’s Silver Medal Award.

 

 

Cbank-HollandJuly – Holland Advertising : Interactive moves to 8040 Hosbrook Road, Suite 400 in Kenwood.

October – Holland Advertising Ranked #22 in Cincinnati Business Courier’s, “Largest Tri-State Web Design Firms”.

 

2015 –
Holland Advertising : Interactive is the Oldest Family Run Ad Agency in USA.

2017 –
March – Holland Advertising : Interactive celebrates 80th anniversary at the Cincinnati Fire Museum with clients and vendors.

 

 

 

October – Paul Frodge purchases Holland Advertising.