Posts Tagged ‘facebook’

Effective Immediately! Facebook Relaxes Rules For Hosting Contests.

Facebook announced some big news yesterday that will make it easier for you to leverage Facebook to grow your business. They have amended their Terms of Service regarding hosting of contests and giveaway promotions on your facebook company fan pages.

Previously, there were a lot of rules and red tape involved with running a contest legally on your facebook page – namely the requirement of facilitating it through a 3rd party application pre-approved by Facebook for that purpose.

This discouraged many businesses from using this tactic and many of those who tried were not following the rules, “winging it” and executing it outside the guidelines…. at the risk of being shut down by Facebook.

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DON’T Use Facebook to Advertise. Your Competition will LOVE You!

November 7th, 2012 | Author: CatTurner

So you have a fabulous Facebook page. And dedicated fans. And snarky, relevant posts. And links to engaging content. And your fans ask questions and contribute to your page in a way that encourages OTHER fans to contribute. It’s all good. OR is it?

If your not using Facebook to advertise, you MAY be missing out on the opportunity to do what you do best. Sell your product or service.

We all know the power of Facebook, and the influence your page can have as a driving force to your website or brick and mortar store. What you may be missing is an opportunity to advertise to your fan base and encourage repeat sales. You can also get new sales from FRIENDS of fans – which will encourage those friends of fans to become fans. According to Facebook, customers who “like” your page spend an average of 2 times more than customers that aren’t tapped in to your Facebook page. So go forth, encourage liking and ADVERTISE to your fans – the results could be amazing!

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